Our Team

Madison Nichols - The GreenTree Project
Founder & Chief Compassion Officer

I had the original idea for The GreenTree Project after seeing the pain that my family experienced. I wanted to “start a company to help people get the help they need – even if they can’t pay for it.” So, with the help of my mom and dad, I did. The GreenTree Project is all about helping and serving leaders.

Fun Facts:
I have lived in 6 US states and visited 25.
I love riding horses and playing soccer.
I like typing.
I love mentally challenging games.
I love my church.


Dennis McIntee Greentree
Board Member & Vice-President

Dennis has been an executive coach and leader for more than 10 years working with small organizations, mid-sized businesses, and large corporations. He travels extensively helping leaders uncover constraints and make road maps to increase performance. As an author and trainer, he assists leaders in leveraging time and resources more effectively through organization growth, Drama-Free Teams™, and building People Oriented Systems™. Dennis is a member of the Board of Directors.

 Dennis Scheidt Greentree
Board Member & Treasurer

Dennis is a Certified Public Accountant and a Senior at Deloitte & Touche who specializes in student leadership development and systems and process development. He has extensive experience in retail, private and public institutions of higher education and information technology.  Dennis is the Treasurer of The GreenTree Project and a member of the Board of Directors.

 Dr. Eugene Nichols
Board Member

For more than 30 years, Dr. Eugene Nichols has mentored hundreds of leaders in education and non-profit organizations. He is a highly regarded counselor, coach, empathetic listener, and principled educator.  Since 1979, Dr. Nichols has served as an education administrator, non-profit leader, and counselor. He has a doctoral degree from Tennessee Temple University and has conducted significant research in counseling and mentoring leaders.

Dr. Nichols is the author or Passing the Baton and regularly speaks and presents at conferences, churches, and on college campuses on a variety of topics, including Counseling, Mentoring Leaders, and World Outreach.  Dr. Nichols is the lead pastor of Loudoun Church in Leesburg, Virginia and the founder of the Retreat at StoneyBrook, a relaxation and counseling retreat for leaders in Central Virginia. He and his wife, Sharon, reside in Leesburg, Virginia.

Michael Nichols Greentree
President & Executive Coach

Michael has led consistent growth in businesses, non-profits, and colleges and universities for more than 25 years. He is the author of Creating Your Business Vision and has a Doctor of Education degree in Organizational Leadership. He is passionate about developing the next generation of leaders and speaks at conferences, events, businesses, and on university campuses all over the world. He coaches leaders and team through vision development, strategic planning, process development, and life and work balance.

Sarah Nichols Greentree
Board Member & Director of Client Services

Sarah is a Licensed Professional Counselor in the State of Georgia and has counseled leaders, couples, families, and children in a variety of settings including educational, non-profit, religious, and business environments. She is Vice President of The GreenTree Project and directs client operations for the non-profit and The Retreat at Guidestone Hills.